Every marketer who starts with customer segmentation knows one thing: not every customer is the same. Based on that idea, it is therefore key to divide the customers according to characteristics that you determine yourself.
Because it is in Real-time
The customer segments in Sayl Customer Cloud are completely dynamic! This means that with every customer interaction, our system checks whether a customer belongs to a specific segment that you have configured.
Linked with Mailchimp
Do you want to send newsletters to your customer segments, and you already use Mailchimp? Via our integration manager you can easily create the link and synchronize your Sayl customer segments with your Mailchimp address lists.